• About

  • Quote – AL Amato

    Kip did a wonderful job ... he provided service clients like us need. Many thanks!

    AL Amato
    SVP Frates Reinsurance Intermediary

  • Quote – Craig Davis

    I worked very closely with Paul for 3 years. He is talented, smart and a true professional. Paul is always up to date on the latest technology. He will bring cutting edge ideas to brainstorming meetings and will often push the team in a direction we might not have gone otherwise. I think this is what truly separates Paul from others ...

    Craig Davis
    Vice President, Product Marketing
    FYI Direct

  • The People Behind the Work

    Lotus Interactive was founded on a passion for producing profitable interactive marketing materials for our clients. Our management team with a diversity of skills and personalities, and a unity of attitude and purpose towards exceptional client service and quality of work.

    Kip FinchKip Finch, Founder and Managing Partner - Creative Strategist & Marketing Innovator

    Kip has over two decades of experience in the direct marketing industry with a comprehensive understanding of consumer response drivers. As a strategic thinker, with exceptional revenue generating, search engine optimization, creative and management skills he has successfully implemented highly profitable marketing campaigns in both traditional print media as well as the interactive space for top Internet partners including AOL, Google, Facebook, Bing, MSN, Yahoo and others.

    Kip has a strong track record across multiple industry verticals including credit monitoring, reporting and scoring services; discount shopping and lifestyle products; home and small office discount programs; elective medical procedures and real estate foreclosure subscriptions and as such has forge strong alliances with top consumer retailers and service providers including Barnes & Noble, Blockbuster, Home Depot, Office Max, Sharper Image, Staples, Toy R Us, Universal Studios, Victoria’s Secret, Walt Disney and others.

    Kip is an advocate for exceptional user experiences and data-driven development. He is passionate about getting results and is financially prudent in all of his endeavors.

    Maurice MusilliMaurice Musilli, Managing Partner - Director, Ecommerce and Web Solutions

    Maurice has over 20 years’ experience developing and executing leading-edge e-commerce and web solutions for  B2B and B2C markets worldwide. Whether the job calls for a new web site or a web site migration (with zero downtime), he combines a strong technical background (software and infrastructure), with business savvy, and project management skills to deliver results. Maurice is a proven problem solver and a great liaison between business and technology with the ability to execute and get the job done. 

    He has implemented solutions with all forms of digital marketing with amazing resluts; SEO, SEM, affiliate marketing, PPC, PPV and much more.  Maurice is an expert at Conversion Rate Optimization, using data driven tools and techniques such as Optimizely and custom CRO applications.  And to tie it all together, Maurice has a deep knowledge of web analytics, KPI dashboards and custom reporting.  He has also led several PCI DSS* and internal audits ensuring timely compliance.  (*Level 1 PCI DSS is the highest level of PCI compliance)

    He has worked with many credible clients such as Victoria Secret, Vistaprint.com, Orbitz, Travelocity, Sears, Citi, AOL, AAA, Walt Disney, AT&T and much more. 

    Maurice is a Lean Six Sigma black belt, and is Prosci ADKAR change management certified.  

    Bryan Van EppsBryan Van Epps, Managing Partner - Senior Creative Director

    Bryan has extensive creative experience and knows what it takes to create an innovative design presence to get you noticed and successfully implement that design.

    As Senior Art Director, Bryan is known for his unique execution of marketing initiatives — including printed and interactive as well as web-based materials. Bryan has the expertise to manage the appropriate creative resources, writers, photographers and illustrators and oversee an efficient production staff – taking your project from start to finish.

    Bryan has collaborated with senior marketers, search engine optimization experts, product developers,account managers and sales executives to execute highly effective, profitable creative campaigns — on time and within budget.

    If your organization is interested in marketing a product or service, Bryan knows that to be more profitable in today’s very competitive marketplace an organization must stand out. From creating a new website to advertisements, brochures or newsletters Bryan is Your “Go2CreativeGuy”.

    Bruce McArthurBruce McArthur, Managing Partner - Executive Media Director – Broadcast, Display and Outdoor Media

    Bruce became a partner after three successful years with Thirteen/WNET where he worked as Director, Corporate Underwriting for shows like Nature, American Masters and Great Performances.

    Bruce started his media career in 1979 working as a spot television research analyst for HR Television and Metromedia where he produced sales presentations for special events including the Olympics.

    In June 1982, Bruce began a successful career in sales working for companies like Katz Television, Blair Television, and MTV. While at MTV, Bruce delivered annual sales increases of over 30% by attracting new accounts like MasterCard, IBM, Toyota, Ryder Trucks, and AT&T.

    In January 1997, Bruce accepted the position of Vice President, Sales and Marketing for VCS Technologies, a videoconferencing and video streaming company. Over the next two years, Bruce increased sales ten fold while personally delivering 43% of the company’s sales.

    Prior to his tenure at Thirteen/WNET, Bruce worked as an AE with WCSH-TV, the NBC affiliate in Portland, Maine where he spent two years increasing sales over 40% by successfully attracting new clients. He also spent time as Stategic Sales Director with WebMD and at AOL Time Warner where he directed regional integrated cross-platform marketing and sales efforts targeting the restaurant and consumer packaged goods verticals.

    Paul LaVallePaul LaValle, Managing Partner - Director, Web Development

    Paul is a talented, experienced and accomplished Director of Web Development of more than 20 years with a strategic focus on the user experience and front-end development, with a deep understanding of what users want, and the experience they expect when accessing any website when it comes to digital media. 

    Paul has outstanding production experience and has demonstrated expertise managing high-end projects in deadline-oriented environments that have contributed to increased productivity while staying within or below budgets.

    Paul has developed, implemented and executed interactive web strategies and solutions for corporate sites, e-commerce site, micro-sites, and blogs combined, as well as strategies for mobile, banner advertising, social media initiatives and email campaigns.

    Paul is one of those people who see opportunities where others see only challenges.  His diverse talents and experience give him a unique perspective that merges design aesthetics with developmental demands.  His solutions are therefore consistently eye-catching, effective, and easily integrated into the underlying website architecture.

    Clients include: American Express, Eastern Mountain Sports, Heineken, Starwood Hotels & Resorts, GE Consumer Finance, Seiko, Maclaren, LaserPerformance, FreeScore and IdentityHawk.

    Julie BenderJulie Bender Managing Partner - Director of Application Development

    Julie has more than 17 years of experience leading custom application
    development throughout the entire project life cycle. Julie holds a BFA
    degree from University of Michigan, and graduated with with honors. She is
    extremely well versed in all aspects of software development including
    business need analysis, architecture design, database design and web
    development. She specializes in building attractive modern websites that
    comply with modern coding standards. She is a passionate technologist with
    an ever-expanding toolbox of open source skills that include Ruby on
    Rails, Java, PHP, jQuery, MySQL, HTML5, XHTML and CSS3.

    Julie has worked with a wide range of clientele including software
    developers, corporate non-profits, consumer goods, gaming and animation,
    legal and real estate services, music subscription, and healthcare.

    Clients include: IBM, Hasbro, Palm / 3Com, Yale, Lucky Jeans, Council on
    Foreign Relations and Pemmican.

    Lotus Interactive is your source for success — Let's get going.

    Contact us today!